by Amir Lehrer | Sep 29, 2022 | Consumer Experience
James is looking to buy a car. You have a lot of cars that you would love to sell to James. Seems like a match made in heaven. Let’s forget about the car buying journey for a moment (each step of the journey deserves its own post) where James is...
by Amir Lehrer | Aug 16, 2022 | Consumer Experience
I walked into one of the big box stores a while ago to buy a product that they had on sale. When I approached the product on the shelf, the sale price was different than advertised, and there were all sorts of other hidden conditions in order to get the (slightly...
by Amir Lehrer | Aug 15, 2022 | Automotive Inspiration Project
100 people can look at an object, a colour, or a scene from a movie and see it differently. We all have our own valuable take on what we see, and every one of us can learn from another’s experience. It seems like the most popular question I get when I meet someone is...
by Amir Lehrer | Aug 14, 2022 | Consumer Experience
Living in Manhattan in my early 20’s, owning a car made zero sense. There were no parking spots, rush hour traffic was most of the day and public transportation was great. The New York City train system can get you anywhere you needed to get to in a decent...
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