by Amir Lehrer | Jul 23, 2023 | Customer Experience
I used to love David Letterman’s Top 10 list segment on his late night show. I would often tune in just to see the Top 10 list and when the lists found their way online, the late night website was a regular stop for me. It’s been close to a decade since the show...
by Amir Lehrer | Jun 2, 2023 | Customer Experience, Uncategorized
For years, car buyers would shop around for the best price. They would decide on a specific vehicle and let the price shopping begin. They could basically buy the same car or get the same service done anywhere, so the price was the most important factor. I’ve got 10...
by Amir Lehrer | May 31, 2023 | Customer Experience, Uncategorized
At the Worldwide Developers Conference WWDC in 1997, an angry audience member asked Steve Jobs about Apple canceling the OpenDoc project and encouraging developers to develop apps with Java instead. As a car dealership, you don’t need to know what OpenDoc, Java, or...
by Amir Lehrer | May 29, 2023 | Reputation Management
There are some terrible dealerships out there that get lots of bad reviews. If you’re reading this, that’s probably not you, because your dealership is great. You may be worried about getting bad reviews, because let’s be realistic, bad reviews can really suck....
by Amir Lehrer | May 17, 2023 | Customer Experience
Do you have a need for speed? I know that I do. We all do in one way or another. It may be driving a bit faster to shave a few minutes off of a commute or running into a Starbucks or Timmy’s instead of waiting on the mile-long drive-through lane. It...
by Amir Lehrer | May 16, 2023 | Customer Experience
A lot of people use the terms “Customer Service” and “Customer Experience” interchangeably but the truth is that there is a big difference between the two and knowing the difference can change your dealership for the better. Here’s what you...
by Amir Lehrer | Sep 29, 2022 | Customer Experience
James is looking to buy a car. You have a lot of cars that you would love to sell to James. Seems like a match made in heaven. Let’s forget about the car buying journey for a moment (each step of the journey deserves its own post) where James is...
by Amir Lehrer | Aug 16, 2022 | Customer Experience
I walked into one of the big box stores a while ago to buy a product that they had on sale. When I approached the product on the shelf, the sale price was different than advertised, and there were all sorts of other hidden conditions in order to get the (slightly...
by Amir Lehrer | Aug 15, 2022 | Automotive Inspiration Project
100 people can look at an object, a colour, or a scene from a movie and see it differently. We all have our own valuable take on what we see, and every one of us can learn from another’s experience. It seems like the most popular question I get when I meet someone is...
by Amir Lehrer | Aug 14, 2022 | Customer Experience
Living in Manhattan in my early 20’s, owning a car made zero sense. There were no parking spots, rush hour traffic was most of the day and public transportation was great. The New York City train system can get you anywhere you needed to get to in a decent amount of...
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